diff --git a/crates/ordinals/src/rune.rs b/crates/ordinals/src/rune.rs
index 90e26865cf..b6f9a7b090 100644
--- a/crates/ordinals/src/rune.rs
+++ b/crates/ordinals/src/rune.rs
@@ -6,8 +6,8 @@ use super::*;
 pub struct Rune(pub u128);
 
 impl Rune {
-  const RESERVED: u128 = 6402364363415443603228541259936211926;
-
+  pub const RESERVED: u128 = 6402364363415443603228541259936211926;
+  const INTERVAL: u32 = SUBSIDY_HALVING_INTERVAL / 12;
   const STEPS: &'static [u128] = &[
     0,
     26,
@@ -57,8 +57,6 @@ impl Rune {
   pub fn minimum_at_height(chain: Network, height: Height) -> Self {
     let offset = height.0.saturating_add(1);
 
-    const INTERVAL: u32 = SUBSIDY_HALVING_INTERVAL / 12;
-
     let start = Self::first_rune_height(chain);
 
     let end = start + SUBSIDY_HALVING_INTERVAL;
@@ -68,20 +66,53 @@ impl Rune {
     }
 
     if offset >= end {
-      return Rune(0);
+      return Rune(Self::STEPS[0]);
     }
 
     let progress = offset.saturating_sub(start);
 
-    let length = 12u32.saturating_sub(progress / INTERVAL);
+    let length = 12u32.saturating_sub(progress / Self::INTERVAL);
 
     let end = Self::STEPS[usize::try_from(length - 1).unwrap()];
 
     let start = Self::STEPS[usize::try_from(length).unwrap()];
 
-    let remainder = u128::from(progress % INTERVAL);
+    let remainder = u128::from(progress % Self::INTERVAL);
+
+    Rune(start - ((start - end) * remainder / u128::from(Self::INTERVAL)))
+  }
+
+  pub fn unlock_height(&self, chain: Network) -> Option<u32> {
+    if self.is_reserved() {
+      return None;
+    }
+
+    let mut min = 0;
+    let mut max = 26;
+    let mut step: usize = 11; // 0,1,2,3,4,5,6,7,8,9,10,11 (12 steps)
+
+    for (i, val) in Self::STEPS.windows(2).enumerate() {
+      if self.n() == 0 {
+        break;
+      }
+
+      step = step.saturating_sub(i);
+
+      if self.n() <= val[1] && self.n() > val[0] {
+        min = val[0];
+        max = val[1];
+        break;
+      }
+    }
+
+    let step_height =
+      Self::first_rune_height(chain) + (u32::try_from(step).unwrap() * Self::INTERVAL);
+
+    let step_progress = (max - self.n()) as f64 / (max - min) as f64;
+
+    let height = step_height + (step_progress * Self::INTERVAL as f64) as u32;
 
-    Rune(start - ((start - end) * remainder / u128::from(INTERVAL)))
+    Some(height)
   }
 
   pub fn is_reserved(self) -> bool {
@@ -420,4 +451,41 @@ mod tests {
     case(65536, &[0, 0, 1]);
     case(u128::MAX, &[255; 16]);
   }
+
+  #[test]
+  #[allow(clippy::identity_op)]
+  #[allow(clippy::erasing_op)]
+  #[allow(clippy::zero_prefixed_literal)]
+  fn unlock_height() {
+    #[track_caller]
+    fn case(rune: &str, height: u32) {
+      assert_eq!(
+        rune
+          .parse::<Rune>()
+          .unwrap()
+          .unlock_height(Network::Bitcoin),
+        Some(height)
+      );
+    }
+    const START: u32 = SUBSIDY_HALVING_INTERVAL * 4;
+    const END: u32 = START + SUBSIDY_HALVING_INTERVAL;
+    const INTERVAL: u32 = SUBSIDY_HALVING_INTERVAL / 12;
+
+    case("ZZYZXBRKWXVA", START);
+    case("ZZZZZZZZZZZZ", START);
+    case("AAAAAAAAAAAAA", START);
+    case("ZZXZUDIVTVQA", START + 1);
+
+    case("A", END - 0 * INTERVAL - 0 * (INTERVAL / 26));
+    case("B", END - 0 * INTERVAL - 1 * (INTERVAL / 26) - 1);
+    case("C", END - 0 * INTERVAL - 2 * (INTERVAL / 26) - 1);
+    case("D", END - 0 * INTERVAL - 3 * (INTERVAL / 26) - 1);
+
+    case("AA", END - 1 * INTERVAL - 0 * (INTERVAL / 26));
+    case("BA", END - 1 * INTERVAL - 1 * (INTERVAL / 26) - 1);
+    case("CA", END - 1 * INTERVAL - 2 * (INTERVAL / 26) - 1);
+    case("DA", END - 1 * INTERVAL - 3 * (INTERVAL / 26) - 1);
+
+    case("AAA", END - 2 * INTERVAL - 0 * (INTERVAL / 26));
+  }
 }
diff --git a/src/subcommand/server.rs b/src/subcommand/server.rs
index 3af10b2352..3d13a8f612 100644
--- a/src/subcommand/server.rs
+++ b/src/subcommand/server.rs
@@ -10,7 +10,8 @@ use {
     InputHtml, InscriptionHtml, InscriptionsBlockHtml, InscriptionsHtml, OutputHtml, PageContent,
     PageHtml, ParentsHtml, PreviewAudioHtml, PreviewCodeHtml, PreviewFontHtml, PreviewImageHtml,
     PreviewMarkdownHtml, PreviewModelHtml, PreviewPdfHtml, PreviewTextHtml, PreviewUnknownHtml,
-    PreviewVideoHtml, RangeHtml, RareTxt, RuneHtml, RunesHtml, SatHtml, TransactionHtml,
+    PreviewVideoHtml, RangeHtml, RareTxt, RuneHtml, RuneNotFoundHtml, RunesHtml, SatHtml,
+    TransactionHtml,
   },
   axum::{
     body,
@@ -693,32 +694,55 @@ impl Server {
           .ok_or_not_found(|| format!("rune number {number}"))?,
       };
 
-      let (id, entry, parent) = index
-        .rune(rune)?
-        .ok_or_not_found(|| format!("rune {rune}"))?;
+      if let Some((id, entry, parent)) = index.rune(rune)? {
+        let block_height = index.block_height()?.unwrap_or(Height(0));
 
-      let block_height = index.block_height()?.unwrap_or(Height(0));
+        let mintable = entry.mintable((block_height.n() + 1).into()).is_ok();
 
-      let mintable = entry.mintable((block_height.n() + 1).into()).is_ok();
-
-      Ok(if accept_json {
-        Json(api::Rune {
-          entry,
-          id,
-          mintable,
-          parent,
+        Ok(if accept_json {
+          Json(api::Rune {
+            entry,
+            id,
+            mintable,
+            parent,
+          })
+          .into_response()
+        } else {
+          RuneHtml {
+            entry,
+            id,
+            mintable,
+            parent,
+          }
+          .page(server_config)
+          .into_response()
         })
-        .into_response()
       } else {
-        RuneHtml {
-          entry,
-          id,
-          mintable,
-          parent,
+        let unlock_height = rune.unlock_height(server_config.chain.network());
+        let etchable;
+        let reserved;
+
+        if let Some(height) = unlock_height {
+          etchable = index.block_count()? >= height;
+          reserved = false;
+        } else {
+          etchable = false;
+          reserved = true;
         }
-        .page(server_config)
-        .into_response()
-      })
+
+        Ok(if accept_json {
+          StatusCode::NOT_FOUND.into_response()
+        } else {
+          RuneNotFoundHtml {
+            etchable,
+            reserved,
+            rune,
+            unlock_height,
+          }
+          .page(server_config)
+          .into_response()
+        })
+      }
     })
   }
 
@@ -2797,8 +2821,6 @@ mod tests {
 
     let rune = Rune(RUNE);
 
-    server.assert_response_regex(format!("/rune/{rune}"), StatusCode::NOT_FOUND, ".*");
-
     server.etch(
       Runestone {
         edicts: vec![Edict {
@@ -2967,6 +2989,58 @@ mod tests {
     );
   }
 
+  #[test]
+  fn rune_not_etched_shows_unlock_height() {
+    let server = TestServer::builder()
+      .chain(Chain::Regtest)
+      .index_runes()
+      .build();
+
+    server.mine_blocks(1);
+
+    server.assert_response_regex("/rune/0", StatusCode::NOT_FOUND, ".*");
+
+    server.mine_blocks(1);
+
+    server.assert_response_regex(
+      format!("/rune/{}", Rune(RUNE)),
+      StatusCode::OK,
+      ".*<title>Rune AAAAAAAAAAAAA</title>.*
+<dl>
+  <dt>unlock height</dt>
+  <dd>0</dd>
+  <dt>etchable</dt>
+  <dd>true</dd>
+</dl>.*
+",
+    );
+  }
+
+  #[test]
+  fn reserved_rune_not_etched_shows_reserved_status() {
+    let server = TestServer::builder()
+      .chain(Chain::Regtest)
+      .index_runes()
+      .build();
+
+    server.mine_blocks(1);
+
+    server.assert_response_regex("/rune/0", StatusCode::NOT_FOUND, ".*");
+
+    server.mine_blocks(1);
+
+    server.assert_response_regex(
+      format!("/rune/{}", Rune(Rune::RESERVED)),
+      StatusCode::OK,
+      ".*<title>Rune AAAAAAAAAAAAAAAAAAAAAAAAAAA</title>.*
+<dl>
+  <dt>reserved</dt>
+  <dd>true</dd>
+</dl>.*
+",
+    );
+  }
+
   #[test]
   fn runes_are_displayed_on_runes_page() {
     let server = TestServer::builder()
@@ -3047,8 +3121,6 @@ mod tests {
 
     let rune = Rune(RUNE);
 
-    server.assert_response_regex(format!("/rune/{rune}"), StatusCode::NOT_FOUND, ".*");
-
     let (txid, id) = server.etch(
       Runestone {
         edicts: vec![Edict {
@@ -3213,8 +3285,6 @@ mod tests {
 
     let rune = Rune(RUNE);
 
-    server.assert_response_regex(format!("/rune/{rune}"), StatusCode::NOT_FOUND, ".*");
-
     let (txid, id) = server.etch(
       Runestone {
         edicts: vec![Edict {
@@ -3378,8 +3448,6 @@ mod tests {
 
     let rune = Rune(RUNE);
 
-    server.assert_response_regex(format!("/rune/{rune}"), StatusCode::NOT_FOUND, ".*");
-
     let (txid, id) = server.etch(
       Runestone {
         edicts: vec![Edict {
diff --git a/src/templates.rs b/src/templates.rs
index 218975986a..27d5d02ba0 100644
--- a/src/templates.rs
+++ b/src/templates.rs
@@ -22,6 +22,7 @@ pub(crate) use {
   },
   range::RangeHtml,
   rare::RareTxt,
+  rune_not_found::RuneNotFoundHtml,
   sat::SatHtml,
 };
 
@@ -49,6 +50,7 @@ mod preview;
 mod range;
 mod rare;
 pub mod rune;
+pub mod rune_not_found;
 pub mod runes;
 pub mod sat;
 pub mod status;
diff --git a/src/templates/rune_not_found.rs b/src/templates/rune_not_found.rs
new file mode 100644
index 0000000000..e6476d2053
--- /dev/null
+++ b/src/templates/rune_not_found.rs
@@ -0,0 +1,40 @@
+use super::*;
+
+#[derive(Boilerplate, Debug, PartialEq, Serialize, Deserialize)]
+pub struct RuneNotFoundHtml {
+  pub etchable: bool,
+  pub reserved: bool,
+  pub rune: Rune,
+  pub unlock_height: Option<u32>,
+}
+
+impl PageContent for RuneNotFoundHtml {
+  fn title(&self) -> String {
+    format!("Rune {}", self.rune)
+  }
+}
+
+#[cfg(test)]
+mod tests {
+  use super::*;
+
+  #[test]
+  fn display() {
+    assert_regex_match!(
+      RuneNotFoundHtml {
+        etchable: true,
+        reserved: false,
+        rune: Rune(u128::MAX),
+        unlock_height: Some(111),
+      },
+      "<h1>BCGDENLQRQWDSLRUGSNLBTMFIJAV</h1>
+<dl>
+  <dt>unlock height</dt>
+  <dd>111</dd>
+  <dt>etchable</dt>
+  <dd>true</dd>
+</dl>
+"
+    );
+  }
+}
diff --git a/templates/rune-not-found.html b/templates/rune-not-found.html
new file mode 100644
index 0000000000..f2019ada06
--- /dev/null
+++ b/templates/rune-not-found.html
@@ -0,0 +1,12 @@
+<h1>{{ self.rune }}</h1>
+<dl>
+%% if self.reserved {
+  <dt>reserved</dt>
+  <dd>{{ self.reserved }}</dd>
+%% } else {
+  <dt>unlock height</dt>
+  <dd>{{ self.unlock_height.unwrap() }}</dd>
+  <dt>etchable</dt>
+  <dd>{{ self.etchable }}</dd>
+%% }
+</dl>